On this month’s Entrepreneur Exchange, hosts Jeff Neuville and Gary Muller welcome Joshua Lisec with the Entrepreneurs Wordsmith to talk about how writing a book may be your path to Authority Building to grow your brand and how Joshua has created a business as a certified ghost writer for business leaders. Plus, is Retail Arbitrage a fad or a new business opportunity that you can use for your business start? And from business coaching to hair styling to a new way to get rid of all of your kid’s artwork, we’ve got three new small businesses of the month for you to be checking out…all on this month’s Entrepreneur Exchange!

Can you turn your app into a business? This month’s Entrepreneur Exchange welcomes Tim Bornholdt with the Jed Mahonis Group to explain how businesses develop mobile apps and how they can be effectively deployed to grow sales. Plus hosts Jeff Neuville and Gary Muller discuss whether you can turn your pet into an Instagram sensation, and they share some R-rated below-the-belt small businesses of the month to check out. It’s cold outside, but it’s hot on this month’s Entrepreneur Exchange!